"Your life is a pie," told me at a networking event today a Mount Holyoke alumna currently working for Nielson Media Research. One share of it is your family life, another one is your personal health, a third one is your career. And while you can make each piece bigger or smaller, your pie's size will remain the same.
Currently working for Nielson and pursuing her part-time MBA, the alumna has mastered the skill of multitasking. Being able to switch between projects, she noted, has become a powerful tool in every industry. After all, it is the skill that enables you to relish each piece of the pie.
Coming from a sales and marketing background, the alumna first talked to me about current pressures the advertising industry is facing. Measuring return on investment in TV advertising, for instance, remains an unknown variable.
Yet, the industry is opening for innovation in other fields, such as internet and mobile marketing. The alumna was intrigued by the changes taking place in the media landscape and said she looked forward to seeing the next big thing that will attract advertisers.
While her passion for marketing fills the career share of her cake, it hasn't dwarfed the other aspects of her life. Working out in the gym and cooking, she noted, are also important for one's health. Spending time with family and friends deserves a big share of the pie, too.
But there is only so much space in the pie. So you'd better become a good multitasker.
Photo credit: cobalt123